The campaign.
Compliance is too serious for general-purpose AI.
So we built one that isn't. And made eighteen ads to say so.
18 placements · 9 cities · 4 continents · Spring 2026
I — The Indictment
Three things the model you're using does to your data.
Austin·Building wall
“If it retains your data forever, shall you trust it for compliance? With us, you can choose privacy.”
Vienna·Imperial-district rooftop
“If it trains on your data, would you trust it for compliance? We already trained it for you.”
Frankfurt·Old-town rooftop
“GDPR isn't in their privacy policy, but you trust them for compliance? Come on.”
II — The Evidence
And while it's mishandling your data, look how brittle it is.
New York·Midtown rooftop
“If it can't count R's, would you trust it for compliance? Some things should be left to pros.”
San Francisco·Financial District rooftop
“If it's supposed to know about everything… it can't be great at your job. We are.”
Amsterdam·Canal bridge, autumn
“We're 99% accurate. That's 98% more than the other guys.”
III — The Alternative
The compliance specialist your auditor would recognize.
Madrid·Gran Vía rooftop
“ISO 27001 + AI? We made it simple.”
Paris·Wallace-style kiosk
“Your time has value. Don't spend it writing policies.”
Sydney·CBD wall
“@heygrc — that's what it takes to get instant GRC assistance in Slack.”
In the wild
And we put the brand on the buildings, too.
Frankfurt·Financial-district skyscraper 
Paris·Métro Palais Royal — Musée du Louvre 
Paris·Haussmann rooftop banner 
Austin·Truck side 
Milan·Building-wide banner
Generic AI doesn't know it's wrong about compliance.
We built the AI that does.